The Rolex Pepsi Is Dead, and the Market Smells Blood
Prices began to surge well before the news of the Pepsi’s discontinuation became official this week.
The Latest.
Feminist Movements
Omega’s new Aqua Terra ladies’ watch is no token gesture: a commitment to women’s horology is part of the brand’s heritage.
19/06/2025
How Jean-Claude Biver’s Eponymous Watch Brand Is Navigating a Challenging Market
After five decades as an industry bigwig, JCB’s biggest challenge yet has been opening an independent family atelier in a farmhouse outside Geneva.
By Thor Svaboe
16/06/2025
Girard-Perregaux x Aston Martin New Ceramic Laureato
The collaboration means precision, performance and a stunning ceramic colourway.
16/03/2023
Richard Mille Debuts First Women’s Sports Watch
The super lightweight piece has been designed in partnership with various top athletes.
02/03/2023
A Trio Of New One-Of-A-Kind Watches From Audemars Piguet
The elite Grand Sonnerie pieces come in a sporty aesthetic in keeping with an era of more laid-back vibes.
By Carol Besler
02/03/2023
Moser Just Unveiled An Ultra-Minimalist New Perpetual Calendar Watch
If you don’t like the fussy dials of the complication’s old-school format, then this one is for you.
By Carol Besler
23/02/2023
Own This Astronaut’s Moon Watch
A very rare and impressive piece – and tours to purchase today.
21/02/2023
Blancpain Dives Deeper
The revered Swiss manufacture is celebrating 70 years of its Fifty Fathoms – and the Tech Gombessa proves a robust yet pure newcomer.
By Brad Nash
17/02/2023
De Bethune Bought One of Switzerland’s Most Futuristic Music-Box Makers
The independent horological operation brings another artisanal company into its fold.
By Carol Besler
13/02/2023
Piaget’s New Polo Perpetual Calendar
The brand new Polo Perpetual Calendar Ultra-Thin is instantly eye-catching with its rich emerald dial.
07/02/2023
Audemars Piguet’s New Royal Oaks
There’s seven to choose from – including a turquoise dial.
03/02/2023
A Brief History Of The Rolex 24 At Daytona
Why the competition for the Rolex Daytona continues on and off the circuit.
By Carol Besler
03/02/2023
Grand Seiko’s Latest References Japan’s First Wristwatch
Available in February, the piece features a painstakingly curved, hand-lacquered dial.
02/02/2023
Inside Carl F. Bucherer’s Anniversary Year
The brand is celebrating its 135th birthday with five stunning new timepieces.
02/02/2023
