J.K Place Firenze Makes You Feel At Home Even Amongst Florentine Crowds

J.K Firenze oozes family charm by inviting you into a home rather than a hotel.

By Jack Phillips 05/07/2019

Florence changes with both the seasons and the cultural activities that pop up and close down throughout the year. During June and September fashion weeks, the streets are filled with the style-savvy set lounging in the cities famous squares sipping on Aperol. During high summer tourists from across the world converge in the streets behind men and women holding colourful closed umbrellas and jump flagstone cobbles to jostle for a view of some historic statue of note.

But no matter your reason for being in Florence, you’ll always find a home at J.K Place Firenze. This small 20-room escape in the heart of the historic city has become a favourite of locals, tourists looking to serve the big chain names and fashion brands looking for unique spaces to showcases their brand. Both Choppard and Givenchy have chosen to host intimate gatherings since the hotel opened last year.

On the ground floor, the hotel’s many anti-rooms are designed as reception rooms rather than traditional table and chair scenarios. There are books and magazines lying around with many making up a small library, study area that doubles as the hotel reception. Staff are proud that their hotel doesn’t really assemble a traditional hotel, but more a luxe B&B, or the sort the wealthy people may have visited a hundred years ago. That is in part, thanks to Italian designer Michele Bonan, who crafted the look and feel.

So, whether you’re a cool kid that never removes his/her sunglasses or a seasoned traveller looking for a slice of comfort without the stuffy staff, J.K Place Firenze is Italy and luxury at its best.

Located in central Florence on the beautiful Santa Maria Novella Square, the hotel is a 10-minute walk from Florence’s train terminal and a short 5-minute walk to the river.

As with any boutique hotel of this stature and with its central city location, amenities are on the smaller side. There are no on-site gym or spa facilities but the hotel does hotel some free access to some local sites. The J.K Place lounge and restaurant serves up a buffet breakfast however some options can be delivered to your rooms. There is Wi-Fi and a rooftop terrace open to all guests to lounge as they see fit of a summer’s eve.

J.K Place Firenze offers 8 different room categories with many of the rooms facing inward towards the central courtyard. There are however a few larger suites that face the picturesque Santa Maria Novella Square.

Rooms rates
Rooms start from €550 per night for a standard ‘J.K. Classic’ room. Prices for the J.K Master Room start at €1500.


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