Ralph Lauren’s new moon jacket comes with built-in heating

You can even control the temperature with your phone.

By Max Berlinger 04/02/2019

After Nike’s self-lacing shoes, one has to ask what newfangled gadget will the fashion world think of next.

Looks like we already have an answer.

Not to be outdone by robo-trainers, Ralph Lauren announced yesterday that it’s releasing a range of outerwear with built-in heating technology that can be controlled via Bluetooth through the newly launched RL Heat app. Yes, you read that right: a jacket that comes with its own heater.

The electronically induced warmth is powered by an internal Mophie battery that plugs into the jacket’s pockets and provides adjustable levels of warmth. At its highest setting, it can keep you nice and cosy for a full three hours. A heat-dispersing lining and an American-flag motif made from conductive carbon and silver ink helps evenly distribute and carry the toasty-warm feeling. The new concept is being offered in two jacket styles, a limited-edition Polo 11 jacket- first introduced in 1997 and inspired by the pressure suits worn during space missions (above)- and another, more widely available parka, called the Glacier Down Jacket (below), available the same day.

The release of the Glacier Down Jacket, the brand notes, will be the first time that this sort of technology will be sold in a widely distributed mass consumer scale. Before this announcement, RL had tested this technology on, oh you know, just some athletes competing in the winter Olympics, and made it available in extremely limited quantities to a few select customers. So if you still had doubts, you’re in good hands.

But if you’re the kind a guy who loves rare items, we imagine you’ll be itching for the hard-to-get, soon-to-be-a-collector’s-item Polo 11 coat. Our suggestion is to download the brand’s Polo App ASAP or consider camping outside one of the brand’s big flagships stores- which, to be honest, would be a lot easier if you had a heated jacket.

ADVERTISE WITH US

Subscribe to the Newsletter

Stay Connected

You may also like.

Just Deux It? Nike Just Spent $997 Million on a New European Headquarters in Paris

The Swoosh makes a big bid for the City of Light.

By Helena Madden

11/10/2019

Deep Necklines, Silver Suiting and the Modish Military

Because Paris Fashion Week wasn’t just for the ladies – here, all you need to know.

By Terry Christodoulou

01/10/2019

A Welcome Stitch-Up

Suiting is back … albeit relaxed, bold and demanding some ’80s attitude.

By Damien Woolnough

23/09/2019

Song For The Mute’s Sound Of Success

Robb Report spoke with designer Melvin Tanaya, about the award-wining local label’s immersive next chapter … and logo-tattooed fans.

By Terry Christodoulou

12/09/2019

Get the Magazine

Subscribe to Robb Report today!

Subscribe today

Stay Connected