What We Learnt At LVMH Watch Week
Big, bold and bright – the best the of the week that was for Hublot, Bulgari, TAG Heuer and Zenith.
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LVMH Watch Week rang in the new year in Singapore with a slew of new models from Hublot, Zenith, Tag Heuer and Bulgari.
The luxury conglomerate has wisely been releasing new models each January (debuting with an ultra-luxe show in Dubai in 2020) ahead of April’s Watches & Wonders when most watch brands traditionally show their new key product for the year.
The takeaway in 2023 is that most of the collections were permeated with bright saturations of colour in dials, gem-setting or sapphire crystal cases. The overall vibe is a decidedly cheerful outlook, at least as far as this luxury conglomerate is concerned, for a year that is expected to be looming with economic challenges. Here are some of the highlights.
Hublot
Want to make sure your wrist candy can be spotted across the room? Hublot has no shortage of options for you. From fully gem-set pavé rainbow watches to vibrant sapphire crystal timepieces with skeleton movements in neon yellow and a punchy purple, these models live up to the “Big Bang” in their name. With complicated movements and in-your-face design, they mean business but they’re also dressed for the party.
Big Bang Integrated + Time-Only Rainbow
Just when you think there cannot possibly be another flex on the gem-set rainbow watch, Hublot comes along and puts yet another new spin on the cult-favorite style. The Big Bang models—an integrated self-winding chronograph and a time-only version—are executed with the usual array of multi-colored gemstones from rubies and amethysts to blue topaz, orange sapphire and more but this time around they come mixed. Pink sapphire blend into orange sapphires and blue topaz blends into tsavorites on the center bracelet links mimicking the rays of color in the natural weather phenomenon. The integrated model comes set with a total of 1,290 gemstones, while the time-only iteration sports 1,100. Hublot, as we mentioned, is always keen to make a splash.
Price: TBD
Case Size: 42 mm and 40 mm
Case Material: 18-karat King Gold
Spirit of Big Bang Carbon Blue and Purple Sapphire
Hublot has yet to release the full info on its Spirit of Big Bang models as of press time, but judging from the photos the Carbon Blue model takes after the Spirit of Big Bang Tourbillon that debuted in January 2021 which was executed in a carbon case with white micro-glass fibers. Here those fibers take on a baby blue hue and the case is paired with a rubber strap in the same color to match.
But Hublot is known for its work with colored sapphire crystal cases, so the model was also created in a striking purple variant of the material. Sapphire crystal cases are notoriously expensive as a result of their difficulty to machine, which is why you see so few of these in the market. But the company was an early adopter of the use of the material and therefore capitalizes on it each year.
Big Bang Tourbillon Yellow Neon Saxem
At first glance, this looks like another iteration of Hublot’s exuberantly colorful sapphire crystal cases, but this Big Bang is made of something else altogether. It’s called Saxem, a material used in satellite technology that has even more brilliance than colored sapphire. It took three years for Hublot to develop the material in bright, neon yellow, which it describes as a fluorescent shade of acid yellow. Saxem (which stands for sapphire aluminum oxide and rare Earth mineral) was first used in 2019 in a shade of emerald green on the Big Bang MP-11. Like sapphire, it is transparent and incredibly scratch and chip resistant. The automatic tourbillon caliber HUB6035 is skeletonized and uses a micro-rotor so that plenty of light passes through the case and, because it’s transparent, you can see it from all sides. It comes on a neon-yellow rubber strap, color matched to the case.
Price: approx $433,000, limited to 50
Case Size: 44 mm x 14.40 mm
Case Material: Saxem
Big Bang Unico Sorai
Hublot has long sponsored sports heroes, but recently the company dovetailed into conservation issues, in some cases overlapping the two areas. This watch is Hublot’s third limited edition dedicated to an animal conservation organization run by former England International cricket champ, Kevin Pietersen. It’s called Saving Our Rhinos Africa & India (SORAI for short), and it focuses on protecting rhinoceroses from poachers. The dial is trimmed with colors of the sunset representing the heightened danger from poachers faced by rhinos at nightfall when the poachers pounce. Sadly, rhino horns are worth more per kilo than gold. The Unico Sorai contains the automatic caliber UNICO 2 and comes with either a gray fabric strap or a black rubber strap with black, orange and purple camouflage pattern.
Price: $34,583, limited to 100
Case Size: 44 mm x 14.50 mm
Case Material: Gray ceramic
Zenith
Zenith is juicing up its Defy collection, the brand’s launchpad line for showcasing its most advanced technology, materials and modern designs.
Defy Skyline Skeleton
The new lineup is headlined by the Defy Skyline Skeleton, an openworked version of the El Primero caliber 3620 SK, with a frequency of 36,000 vph and a 60-hour power reserve. Built with an architecture similar to the El Primero 3600 chronograph caliber, the automatic movement drives a 1/10th of a second hand directly from the escapement. It famously displays the fraction-of-a-second indication on the dial, a spectacle almost upstaged by the bold, colored (black or blue) bridges. They’re formed in a four-pointed star to evoke Zenith’s double Z logo of the 1960s. Otherwise, everything about this watch is modern, including the openworked design, state-of-the-art movement and heavily lumed hands and markers—a must for reading time on a skeletonized watch, which generally has a lot going on in the background.
Price: $23,000
Case Size: 41 mm
Case Material: Steel
Defy Extreme Glacier
The Defy Extreme Glacier is the priciest of the new models and a boutique-only edition. It harnesses the power of the most advanced version of Zenith’s El Primero movements, caliber 9004, capable of timing events to 1/100th of a second. It’s the highest-frequency chronograph in regular production today, and it struts its stuff on the dial: You can see the chronograph seconds hand whipping around the dial once every second. The Defy Extreme is all about, as its name suggests, extreme watchmaking and rugged sports, and was “inspired by the raw beauty of wild terrains” according to Zenith. The Glacier represents the opposite landscape of the Defy Extreme Desert launched in 2021 and is a cooler take on the model. Accordingly, it has an unusual decorative element representing the winter palette: The pusher guards and outer bezel are made of chalcedony, a semi-translucent, fairly tough quartz stone with a pale blue hue. Each piece is cut and polished by hand, and because their matrix and hue can vary slightly, each of the 50 examples of the Defy Extreme Glacier is unique. The case is titanium, which eliminates the potentially uncomfortable heaviness of a large watch—this one is a whopping 45 mm wide. It comes on a Velcro or white rubber strap.
Price: $37,100, limited to 50
Case Size: 45 mm
Case Material: Titanium
Defy Skyline
The Defy Skyline, the sporty everyday piece Zenith introduced last year in 41 mm, now comes in a more unisex-friendly 36 mm size. Keeping pace with the trend for bright dial colors that has been pervasive across the watch industry, the model now comes in pink, lime green and light blue dial colors. The dials are notched in a star-shaped pattern for extra glitter. It comes on a steel bracelet or optional starry-patterned rubber strap to match the dial colors. The movement is the Elite 670 automatic, with a 50-hour power reserve.Price: $12,500 to $17,000
Case Size: 36 MM
Case Material: Steel
Defy Skyline Boutique Edition
Back to the more manly size, there is a new 41 mm Boutique Edition of the Defy Skyline, with a dial designed in a gray and gold version of the star pattern – like stars in the night sky. It contains the El Primero caliber 3620, so it includes the dramatic 1/10th of a second indicator in a subdial. With a price tag of $16,000, this handsome piece and the 36 mm ones above, make for compelling alternatives to significantly more expensive pieces of similar designs from other Swiss brands.
Price: approx $16,000
Case Size: 41 MM
Case Material: Steel
Tag Heuer
Tag Heuer Monza Flyback Chronometre
It’s not easy to continuously update an icon over the years without compromising the original design, but the Monza Flyback Chronometre is a futuristic refresh that enhances rather than detracts from the spirit of the 1976 original. The carbon case emphasizes the model’s signature cushion shape while taking it into the future. Adding to the sporty vibe are translucent fumé blue sapphire crystals over the subdials at 3 and 6 o’clock, which also emphasize the model’s original purpose: motorsports timing. As does the new movement, flyback chronograph caliber Heuer 02, previously used only in the Autavia. The lumed date window at 9 adds to the functionality and the modern cool vibe. The lacquered hands and indexes also glow blue in low light. Racing red details, along with a tachymetre and pulsometre, add to the racing vibe.
Price: TBD
Case Material: Carbon
Case Size: 42 mm
Carrera Chronograph 60th Anniversary
The Carrera was launched in 1963, and over the past six decades, it has become an important pillar for the company. The anniversary edition is a remake of the fan favorite, the ref. 2447 SN, introduced in the late ’60s. It represents the second series of Carreras and comes in a panda design featuring a silvered dial with black subdials (SN in the reference number stands for “silver” and “noir”). It also repeats the striped markers and hands of the original, along with the double index markers at 12 o’clock. The position of the 60-minute counters is reversed compared to the original, but otherwise, it’s a faithful reproduction, with the addition of Super-LumiNova and a modern movement, the Heuer 02. This is a 600-piece limited edition but stay tuned for more anniversary pieces later in the year.
Price: TBD
Case Material: Steel
Case Size: 39 mm
Bulgari
In between shattering one world record after another for micro-thin watchmaking, Bulgari can also be consistently relied upon to honor its roots as a master jeweler, with colorful, gem-laden jewellery watches. Here are the latest drool-worthy diamond and gemstone watches in its Allegra, Serpenti and Diva’s Dream collections, set to be launched next week during LVMH Watch Week in New York.
Serpenti Tubogas Infinity
The serpent, a symbol of vitality and passion, has become Bulgari’s most recognizable motif, expressed here in a rendition that, comparatively speaking, is quite refined. The latest version of the iconic Serpenti comes with diamonds slithering down the wrap-around bracelet to further hone in on its character. The “Tubogas” in the name refers to the particular intricate engineering of the bracelet, with gold links that coil around the wrist like a snake. It is set with a total of 486 diamonds weighing 5.85 carats, set into the case, dial and bracelet. The movement is quartz.
Price: approximately $98,000
Case Material: 18-karat gold
Diva’s Dream
The gems in the Diva’s Dream collection demonstrate the subtle art of color blocking, using perfectly matched hues and sizes of stones and alternating them with gems of another color. There are three variations: amethyst (1.21 carats) paired with pink tourmaline (1.33 carats); topaz (1.56 carats) with tanzanite (1.45 carats); and all ruby (3.5 carats), with perky red hands to match the gems. In between the prong-set colored gems are stations of gold flutes—sculptural representations of this collection’s signature motif, the fan-shaped ginkgo leaf. The bezel and leaves are set with 1.51 carats of diamonds. The design is inspired by Bulgari brooches and necklaces of the 1980s and ’90s, with large, brightly colored gems in various sizes. The movement, as in most high jewellery watches, is quartz. The 33mm cases are rose gold.
Price: Approximately $69,800 for the ruby version; approximately $45,100 for amethyst and tourmaline; and approximately $45,100 for topaz and tanzanite.
Case Material: 18-karat rose gold
Case Size: 33 mm
Allegra
The Allegra line showcases Bulgari’s trademark ingredient: big, brightly colored gems in seemingly random cuts and sizes, arranged in a design that is freeform yet harmonious. It looks easy but from matching the gems to cutting, arranging and setting them, there is a lot of expertise involved in creating each piece. They are variously set with tourmalines, citrines, rhodolites, peridots, yellow sapphires and pink sapphires for one of the brand’s most exuberant expressions of La Dolce Vita. The gems are set prong style with open backs, the goal of which is to have as little metal as possible surrounding the gems in order to allow for plenty of light return, making the colors pop like neon. They contain quartz movements and are priced at €32,100
Diva’s Dream Mosaica
This model also celebrates the ginkgo leaf motif, but in a way that is closer to its initial source of inspiration, the mosaics on the floors of Rome’s Baths of Caracalla. There are two versions, one fully set with a gradient of 3.5 carats of sapphires ranging from pale pink to magenta, in white gold; and the other with 3 carats of blue sapphires ranging from sky blue to deep azure, set in white gold. They are interspersed with arc-shaped panels set with diamonds. Even the diamond-set links on the bracelet of the white gold/blue sapphire model are shaped like gingko leaves, with an overall effect that, in pure high-jewellery style, is crafted more like jewellery than a typical watch bracelet. The pink version has a strap connected to decorative lugs that also take the shape of the gingko leaf. The middle case is set with diamonds, so the watch sparkles from every angle. This one is a slightly larger canvas, with a 37 mm rose or white gold case. Each contains the automatic caliber BVL 191.
Price: Approximately $80,570 and approximately $139,650 for the blue sapphire
Case Material: 18-karat white gold or rose goldhttps://robbreport.com/style/watch-collector/hublot-zenith-bulgari-tag-heuer-debut-new-watches-for-1234793076/
Case Size: 37 mm
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A New Chapter for Jaeger-LeCoultre’s ‘Reverso Stories’
A special Reverso exhibit arrives in Sydney this week.
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Painted Black
Dion Lee is teaming up with Cho Cho San for an Australian Fashion Week event.
The more things change, the more things stay the same. Nowhere more than in the fashion world. Despite the vagaries of taste, black remains the go-to colour of choice. Fitting, then, that for next week’s Australian Fashion Week, the perennially black-clad media darling Dion Lee has partnered with Pott’s Point Izakaya joint Cho Cho San on a black-themed late-night ramen bar.
Lee, based in New York and not showing in Sydney next week, has worked with the restaurant to create a menu inspired by his inky, haute-industrial aesthetic and favourite flavours.
As part of the signature offering ($50pp) guests are offered “Dion’s Martini” on arrival (his take on the classic vodka drink spiked with a black olive, natch), a Tokyo-style shoyu ramen with shitake mushrooms, smoked daikon and crunchy tempura shiso leaf, and a winning black sesame and cocoa soft-serve ice-cream replete with black cone. (Trust us, it tastes infinitely better than it sounds.)
Lee rarely strays outside his fashion lane, but a little blackbirdie tells us to expect an announcement soon about a major new collaboration. Let’s hope it involves black ice cream.
Cho Cho San x Dion Lee: Late Night Ramen Bar
Available from May 13-16, 5pm to late.
Signature set: $50pp includes Dion’s Martini, Tokyo Shoyu Ramen and Black Sesame Soft Serve.
To book click here
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A New Chapter for Jaeger-LeCoultre’s ‘Reverso Stories’
A special Reverso exhibit arrives in Sydney this week.
Few watch enthusiasts would be unfamiliar with Jaeger-LeCoultre and its enduring Reverso collection. Since 1931, the Reverso has been celebrated as one of the great dress watches of the 20th century.
In recent years, the watch has gone from strength to strength—in 2023 alone, we received the new Reverso Tribute Chronograph, the impressive Duoface Tourbillon, and the slimmer Reverso Tribute Small Seconds—capturing the imagination of casual observers, collectors, and those looking to scale the horological ladder.
It is also part of the cultural conversation thanks to exceptional branding experiences, such as ‘Reverso Stories’, a travelling experiential trunk show. Jaeger-LeCoultre is again summoning its movable experience to Australia, this time in the heart of Sydney’s CBD. For a limited time, eager fans can glimpse the Reverso collection up close via a multi-sensory exhibition tracing the history of this remarkable timepiece.
Presented in four chapters ( Icon, Style and design, Innovation, and Craftsmanship), the Reverso story will be told through the lens of Jaeger-LeCoultre’s expert watchmakers, who combine nine decades of craftsmanship, inventiveness, and design into one interactive experience.
As a bonus, guests will be privy to a large-scale art installation by Korean artist Yiyun Kang—commissioned by the Maison under its ‘Made of Makers’ programme—and the launch of three exceptional new Reverso timepieces, yet to be revealed. These watches will showcase skills such as enamelling, gold-leaf paillonage, and gem-setting, mastered by the manufacturer’s in-house Métiers Rares (Rare Handcrafts) atelier.
Completing the immersion into the spirit of Art Deco, guests will be able to enjoy a complementary refreshment post-experience at the pop-up Jaeger-LeCoultre 1931 Café.
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‘Reverso Stories’ will be held in Sydney’s Martin Place from 10–19 May 2024. It will be open daily from 9 a.m. to 7 p.m. (and 5 p.m. on Sundays) and free to the public. Visitors are welcome to book online here or register upon arrival.
For more information, visit Jaeger-LeCoultre.
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Watch of the Week: TAG Heuer Formula 1 | Kith
The legendary sports watch returns, but with an unexpected twist.
Over the last few years, watch pundits have predicted the return of the eccentric TAG Heuer Formula 1, in some shape or form. It was all but confirmed when TAG Heuer’s heritage director, Nicholas Biebuyck, teased a slew of vintage models on his Instagram account in the aftermath of last year’s Watches & Wonders 2023 in Geneva. And when speaking with Frédéric Arnault at last year’s trade fair, the former CEO asked me directly if the brand were to relaunch its legacy Formula 1 collection, loved by collectors globally, how should they go about it?
My answer to the baited entreaty definitely didn’t mention a collaboration with Ronnie Fieg of Kith, one of the world’s biggest streetwear fashion labels. Still, here we are: the TAG Heuer Formula 1 is officially back and as colourful as ever.
As the watch industry enters its hype era—in recent years, we’ve seen MoonSwatches, Scuba Fifty Fathoms, and John Mayer G-Shocks—the new Formula 1 x Kith collaboration might be the coolest yet.
Here’s the lowdown: overnight, TAG Heuer, together with Kith, took to socials to unveil a special, limited-edition collection of Formula 1 timepieces, inspired by the original collection from the 1980s. There are 10 new watches, all limited, with some designed on a stainless steel bracelet and some on an upgraded rubber strap; both options nod to the originals.
Seven are exclusive to Kith and its global stores (New York, Los Angeles, Miami, Hawaii, Tokyo, Toronto, and Paris, to be specific), and are made in an abundance of colours. Two are exclusive to TAG Heuer; and one is “shared” between TAG Heuer and Kith—this is a highlight of the collection, in our opinion. A faithful play on the original composite quartz watch from 1986, this model, limited to just 1,350 pieces globally, features the classic black bezel with red accents, a stainless steel bracelet, and that creamy eggshell dial, in all of its vintage-inspired glory. There’s no doubt that this particular model will present as pure nostalgia for those old enough to remember when the original TAG Heuer Formula 1 made its debut.
Of course, throughout the collection, Fieg’s design cues are punctuated: the “TAG” is replaced with “Kith,” forming a contentious new brand name for this specific release, as well as Kith’s slogan, “Just Us.”
Collectors and purists alike will appreciate the dedication to the original Formula 1 collection: features like the 35mm Arnite cases—sourced from the original 80s-era supplier—the form hour hand, a triangle with a dot inside at 12 o’clock, indices that alternate every quarter between shields and dots, and a contrasting minuterie, are all welcomed design specs that make this collaboration so great.
Every TAG Heuer Formula 1 | Kith timepiece will be presented in an eye-catching box that complements the fun and colour theme of Formula 1 but drives home the premium status of this collaboration. On that note, at $2,200 a piece, this isn’t exactly an approachable quartz watch but reflects the exclusive nature of Fieg’s Kith brand and the pieces he designs (largely limited-edition).
So, what do we think? It’s important not to understate the significance of the arrival of the TAG Heuer Formula 1 in 1986, in what would prove integral in setting up the brand for success throughout the 90’s—it was the very first watch collection to have “TAG Heuer” branding, after all—but also in helping to establish a new generation of watch consumer. Like Fieg, many millennial enthusiasts will recall their sentimental ties with the Formula 1, often their first timepiece in their horological journey.
This is as faithful of a reissue as we’ll get from TAG Heuer right now, and budding watch fans should be pleased with the result. To TAG Heuer’s credit, a great deal of research has gone into perfecting and replicating this iconic collection’s proportions, materials, and aesthetic for the modern-day consumer. Sure, it would have been nice to see a full lume dial, a distinguishing feature on some of the original pieces—why this wasn’t done is lost on me—and perhaps a more approachable price point, but there’s no doubt these will become an instant hit in the days to come.
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The TAG Heuer Formula 1 | Kith collection will be available on Friday, May 3rd, exclusively in-store at select TAG Heuer and Kith locations in Miami, and available starting Monday, May 6th, at select TAG Heuer boutiques, all Kith shops, and online at Kith.com. To see the full collection, visit tagheuer.com
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8 Fascinating Facts You Didn’t Know About Aston Martin
The British sports car company is most famous as the vehicle of choice for James Bond, but Aston Martin has an interesting history beyond 007.
Aston Martin will forever be associated with James Bond, ever since everyone’s favourite spy took delivery of his signature silver DB5 in the 1964 film Goldfinger. But there’s a lot more to the history of this famed British sports car brand beyond its association with the fictional British Secret Service agent.
Let’s dive into the long and colourful history of Aston Martin.
The origin of the Aston Martin name
The company that would become Aston Martin started out as a car dealership. In 1912, Englishmen Robert Bamford and Lionel Martin partnered to sell cars, but soon after they decided to build their own models. Their first prototype debuted in 1915, named in honour of Martin, a racing driver, and his favourite racing venue, Aston Hills. Thus, the name Aston Martin was born.
A speed-demon co-founder banned from driving
Aston Martin co-founder Lionel Martin wasn’t just a keen racing driver—he was an all-out speed demon. As a student, Martin won numerous gruelling bicycle racing records, including riding nearly the full width of England in one 22-hour stretch. He competed in motorcycle and sidecar races and automotive hillclimb competitions. It seems he also brought that need for speed to the public roadways: In 1909, having neglected to pay a previous speeding fine, Martin was caught driving 41.5 km/ph in London and was banned from driving for two years—during which he set yet another cross-country bicycle record.
A tractor company takes over
The years after World War I were tumultuous for Aston Martin, with financial difficulties and numerous takeovers. In 1947, Aston Martin went up for sale and was purchased by David Brown Limited, a company that specialised in farm tractors and industrial gears. Sir David Brown, grandson of the company’s founder, was a lifelong car enthusiast and racer, having built his own competition cars while working as an engineer at the family company. The first car built by Aston Martin after this takeover was called the DB1, named after the tractor company (and the man) that had saved the carmaker.
An indirect connection to Bentley
Around the same time that Sir David Brown took over Aston Martin, he purchased another struggling British carmaker, Lagonda. The company was developing a revolutionary twin-cam six-cylinder engine called the LB6, and Sir David wanted the engine for his new line of Aston Martin sports cars. The Lagonda engine had been designed by none other than W.O. Bentley—the man who co-founded Bentley Motors, who had long since been pushed out of the company bearing his name.
The history of the DB Series
Aston Martin built seven vehicles named in honour of owner Sir David Brown: The DB1, DB2, DB3, DB4, DB5, DB6, and the combo-breaker DBS all bore Sir David’s initials. In 1972, Sir David sold the car company, and the new owners ended the DB series of vehicles, but the name was revived in 1993 with the DB7 in honour of Sir David—who himself was given an honorary position at the company that same year.
Bond, James Bond
Of course, the most famous Aston Martin of them all is the DB5. Just over 1,000 examples were built between 1963 and 1965, but millions worldwide know this as the James Bond car. In the books, author Ian Fleming had specified an earlier Aston Martin DB Mark III as Bond’s car. Still, the DB5 was introduced in the 1964 Bond film Goldfinger, equipped with gadgets including machine guns, smoke screens, oil slicks, an ejector seat, and rotating license plates. Bond has driven several Aston Martin models over the years, including a V8 Vantage, a V12 Vanquish, and two DBS models, but the original DB5 will always be considered the quintessential Bond car.
The angular years
Today, the Aston Martin badge is most closely associated with swooping, evocatively curvy car designs, but in the 1970s the company was obsessed with angular, wedge-shaped designs. The trend began in 1976 with the Aston Martin Lagonda, a shockingly unconventional four-door luxury sedan with “folded-paper” body styling and the world’s first all-digital instrument panel. The Lagonda’s styling was further evolved in 1979 with the Bulldog, a radical concept car with gullwing doors and a sharply pointed nose. The Bulldog was meant to become the fastest road car on earth, but the project was abandoned before production could begin.
For Bond’s eyes only
While most of James Bond’s Aston Martins have been commercially available to anyone who could afford one, the DB10 seen in the 2015 film Spectre was exclusive to 007. As Aston Martin executive Marek Reichman explained to Variety, director Sam Mendes, producer Barbara Broccoli, and Bond star Daniel Craig were touring Aston Martin’s design studios when they saw a concept sketch on the wall. The Bond team insisted that this should be 007’s next car, and Aston Martin spent the next six months furiously working to turn the drawing into a real-world car. The DB10 was unveiled during the launch of the film Spectre, and eight of the 10 examples built were featured in the movie, with the remaining two used for promotional appearances.
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What Venice’s New Tourist Tax Means for Your Next Trip
The Italian city will now charge visitors an entry fee during peak season.
Visiting the Floating City just got a bit more expensive.
Venice is officially the first metropolis in the world to start implementing a day-trip fee in an effort to help the Italian hot spot combat overtourism during peak season, The Associated Press reported. The new program, which went into effect, requires travellers to cough up roughly €5 (about $AUD8.50) per person before they can explore the city’s canals and historic sites. Back in January, Venice also announced that starting in June, it would cap the size of tourist groups to 25 people and prohibit loudspeakers in the city centre and the islands of Murano, Burano, and Torcello.
“We need to find a new balance between the tourists and residents,’ Simone Venturini, the city’s top tourism official, told AP News. “We need to safeguard the spaces of the residents, of course, and we need to discourage the arrival of day-trippers on some particular days.”
During this trial phase, the fee only applies to the 29 days deemed the busiest—between April 25 and July 14—and tickets will remain valid from 8:30 am to 4 pm. Visitors under 14 years of age will be allowed in free of charge in addition to guests with hotel reservations. However, the latter must apply online beforehand to request an exemption. Day-trippers can also pre-pay for tickets online via the city’s official tourism site or snap them up in person at the Santa Lucia train station.
“With courage and great humility, we are introducing this system because we want to give a future to Venice and leave this heritage of humanity to future generations,” Venice Mayor Luigi Brugnaro said in a statement on X (formerly known as Twitter) regarding the city’s much-talked-about entry fee.
Despite the mayor’s backing, it’s apparent that residents weren’t totally pleased with the program. The regulation led to protests and riots outside of the train station, The Independent reported. “We are against this measure because it will do nothing to stop overtourism,” resident Cristina Romieri told the outlet. “Moreover, it is such a complex regulation with so many exceptions that it will also be difficult to enforce it.”
While Venice is the first city to carry out the new day-tripper fee, several other European locales have introduced or raised tourist taxes to fend off large crowds and boost the local economy. Most recently, Barcelona increased its city-wide tourist tax. Similarly, you’ll have to pay an extra “climate crisis resilience” tax if you plan on visiting Greece that will fund the country’s disaster recovery projects.
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