Drinking In a French Summer

Grey Goose and French fashion label Maison Labiche collaborate to create a Summer drink, and they’ve got the outfits to match it.

By Demi Dalton 03/09/2019

There’s something almost tangible about the anticipation of summer - the celebratory nature of the season and a firm opportunity to live in the moment. Ahead of the all that fun, Grey Goose and boutique French label Maison Labiche have come together to produce a limited edition ‘Riviera’ bottle - encapsulating the concept of “Living Victoriously”. Marketing speak? Sure. Though what’s not to like about this pairing - Grey Goose renowned for the combination of premium ingredients (single origin soft winter wheat sourced from Picardy, in northern France, and spring water from a natural limestone well in Gensac-la-Pallue) alongside the heady French stylings of the niche label. Marketing speak? Sure. Though what’s not to like about this pairing - Grey Goose renowned for the combination of premium ingredients (single origin soft winter wheat sourced from Picardy, in northern France, and spring water from a natural limestone well in Gensac-la-Pallue) alongside the heady French stylings of the niche label. Yes, be sure to drink in all that summer flavour in matching clothing - Maison Labiche producing a limited-edition capsule collection range of gear that features a passport wallet, unisex t-shirts (classic white or Breton stripes) and that most necessary of summer accessories, a beach towel. The limited edition Riviera bottle will be available from November 1. Grey Goose
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