There’s something almost tangible about the anticipation of summer – the celebratory nature of the season and a firm opportunity to live in the moment.

Ahead of the all that fun, Grey Goose and boutique French label Maison Labiche have come together to produce a limited edition ‘Riviera’ bottle – encapsulating the concept of “Living Victoriously”.

Marketing speak? Sure. Though what’s not to like about this pairing – Grey Goose renowned for the combination of premium ingredients (single origin soft winter wheat sourced from Picardy, in northern France, and spring water from a natural limestone well in Gensac-la-Pallue) alongside the heady French stylings of the niche label.

Marketing speak? Sure. Though what’s not to like about this pairing – Grey Goose renowned for the combination of premium ingredients (single origin soft winter wheat sourced from Picardy, in northern France, and spring water from a natural limestone well in Gensac-la-Pallue) alongside the heady French stylings of the niche label.

Yes, be sure to drink in all that summer flavour in matching clothing – Maison Labiche producing a limited-edition capsule collection range of gear that features a passport wallet, unisex t-shirts (classic white or Breton stripes) and that most necessary of summer accessories, a beach towel.

The limited edition Riviera bottle will be available from November 1.

Grey Goose