Piaget Opens Its New Boutique

The Swiss jeweller and watchmaker has a new home in Sydney.

By Terry Christodoulou 26/11/2021

Swiss jeweller and watchmaker, Piaget, has today opened its latest salon in the heart of Sydney’s luxury shopping district, within Westfield Sydney CBD.

In collaboration with Ascentier, the maison has taken inspiration from its first historical salon in Rue du Rhône, Geneva to create this new luxury destination.

Here, the new salon uses the maison’s colour codes found in Piaget’s collections including gold, white, coral red, pink, yellow, and the iconic Piaget Blue.

It’s that iconic blue that takes centre stage and is still referenced in the stones within Pigat’s creations, such as lapis lazuli and turquoise.

The atmosphere of the Piaget salon has a certain uniqueness as It is crafted like a jewel itself, housing the maison’s iconic luxury watch and jewellery collections, including Piaget Polo, Limelight Gala, Possession, Altiplano, and Piaget Rose.

“We are thrilled to be partnering with Ascentier on this new Piaget Salon that will play a major role in the expansion of our brand identity in the Australian market,” says Gaspard Barthelemy, brand manager for Piaget Australia. “This execution of the interior and exterior design pays homage to the maison’s foundation of generous and festive values that we know will be welcomed with open arms by Sydney residents.”

For more information, contact or visit Piaget Westfield Sydney at Shop 4032, Westfield Shopping Centre, 188 Pitt St, Sydney NSW 2000. piaget.com

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