Hublot Celebrates 40th With Updated Classic Fusion

The original timepiece broke the luxury watchmaking mould in 1980.

By Martin Lerma 15/09/2020

When Hublot was founded in 1980, it smashed haute horology’s notion of luxury by using rubber straps. Four decades and many models later, the brand is celebrating its anniversary with a return to the timepiece that first broke the mould.

The Classic Original, the first model the Swiss watchmaker ever produced, is turning 40 this year—and the brand hopes to show just how versatile the now-iconic design really is. To achieve this, it is unveiling three new iterations of the Classic Fusion which retain the same streamlined silhouette and minimalist flair of that first model but offer updated materials and technology.

“These Classic Fusion models embody 40 years packed with technological advances and breaking with convention,” said Ricardo Guadalupe, Hublot’s CEO in a statement. “Not content with simply reissuing the 1980 Classic Original, we have reinterpreted it to reflect the Hublot of today. One model with a mechanical movement in a 45mm format for men. A brand-new contemporary version that celebrates Hublot’s innovative approach of the last forty years.”

Hublot Classic Fusion 40th anniversary

The Classic Fusion still uses the groundbreaking rubber strap. Courtesy of Hublot

Available in yellow gold, titanium or black ceramic, the 45mm cases––with signature screws around the bezel––surround a black, polished lacquer dial featuring faceted hands and an applied Hublot logo. All of them operate with Caliber Hublot HUB1112, a self-winding movement with a 4 Hz frequency, 21 jewels and 42 hours of power reserve.

While all of those elements are critical to Hublot’s design canon, this is one scenario in the watch world where the strap unexpectedly plays a starring role. Because Hublot’s founder, Carlo Crocco, wanted his watches to be as durable and wearable as they were pieces of technical art, he chose to go with a matte rubber strap in lieu of a more traditional linked bracelet. The current incarnation is just as unfussy, and secures with a triple deployment clasp for added comfort.

Limited to only 100 examples for the gold case ($35,100) and just 200 for both the titanium ($11,600) and ceramic cases ($14,600), inventory is sure to move fast. Head to the brand’s website to learn more about reserving one of your own.

hublot.com

ADVERTISE WITH US

Subscribe to the Newsletter

Stay Connected

You may also like.

Girard-Perregaux And Aston Martin’s Latest Timepiece

The new watch is made with upcycled carbon from F1 racecars.

By Demetrius Simms

13/05/2022

Richard Mille’s New Tourbillon Designed For Golfer Bubba Watson

The bubble-gum pink colour is a reference to the golfer’s signature drivers.

By Demetrius Simms

12/05/2022

Patek Philippe Just Created A One-Of-A-Kind Titanium Chronograph

And it’s heading to auction for charity.

By Rachel Cormack

11/05/2022

Phillips Just Sold $88.84 Million In Watches

The auction house’s two big-ticket weekend sales took home lots of cash—and set a few records in the process.

By Demetrius Simms

10/05/2022

Richard Mille’s Latest Dive Watch Receives Seal Of Approval

World record diver Arnaud Jerald has plunged 117-metres and now sports its new limited-edition model.

By Paige Reddinger

09/05/2022

Buy the Magazine

Subscribe to Robb Report today!

Subscribe today

Stay Connected