Golf is the name of the game for Hublot

The Big Bang Unico Golf is geared toward recreational golfers who will appreciate its ability to keep score as well as its good looks.

By James D. Malcolmsom 21/01/2018

Despite its introduction by PGA star and Hublot brand ambassador Dustin Johnson, the company’s new golf watch is not aimed at the professional ranks, according to product and purchasing director Raphaël Nussbaumer.

“This is a useful and relevant product,” he says, “but most professionals are so concerned with their performance, they don’t really want to play with a watch on their wrists.”

Instead, the Hublot Big Bang Unico Golf (US$31,500 ($A39,400)) is geared toward recreational golfers who will appreciate its ability to keep score as well as its good looks on the fairway and in the clubhouse.

Hublot has equipped a version of its in-house Unico movement with a dial-side golf-scoring mechanism that operates a little like the chronograph mechanism it replaces. Pushers at 2 and 4 o’clock totalise the number of shots per hole and advance the hole number as the game progresses. When the game is finished, a button at 8 o’clock resets all the counters. Because the golf mechanism is not mechanically linked to the base movement, the company installed extra-strong componentry to ensure a higher level of reliability.

Keeping the weight down was also key. Hublot managed to keep the watch to 95 grams (about 3.35 oz.), using carbon fibre in the upper case and another black composite material in the middle case band. The lightness encourages players to wear the watch on the course, as does the outer coating of Texalium — Hublot’s blend of carbon fibre and aluminum — which complements the technical construction of modern golf equipment.

ADVERTISE WITH US

Subscribe to the Newsletter

Stay Connected

You may also like.

Omega’s Chronograph For The Cup

The official timekeeper for the 36th America’s Cup unveils a new Seamaster.

By Terry Christodoulou

23/02/2021

Aston Martin And Girard-Perregaux Are Teaming Up

The duo are revving up for a big year ahead.

By Paige Reddinger

23/02/2021

Porsche’s New 911 GT3 Has A Sporty Matching Watch

Porsche Design’s new chronograph is only available to owners of the vehicle.

By Victoria Gomelsky

22/02/2021

How Zenith’s Ultra-Fast Urban Jungle Chronograph Defies Tradition

Watch it make others green with envy.

By Carol Besler

18/02/2021

Grand Seiko’s Natural Newcomer

The ‘white birch’ timepiece is inspired by the manufacture’s surrounds.

By Terry Christodoulou

15/02/2021

Buy the Magazine

Subscribe to Robb Report today!

Subscribe today

Stay Connected