Mr Porter to launch its own luxury menswear brand

It should come as no surprise that when they decided to try their hand at creating an in-house brand, the results were seriously covetable.

By Pheobe Neuman 12/11/2017

Since its launch in 2011, Mr Porter has established itself as a one-stop-shop for the best luxury men’s fashion from designers both big and small. With years of experience scouting new names and predicting trends, it should come as no surprise that when the team decided to try their hand at creating an in-house brand, the results were seriously covetable.

Launching today, Mr P is the distillation of the Mr Porter team’s encyclopedic fashion knowledge into a host of stylishly updated classics. The label is centered around the 24-piece Essentials line — a range of seasonless wardrobe staples designed to carry you seamlessly from work to the weekend. Standouts include oxford shirts cut so that they can be worn both tucked in and untucked, sumptuous cashmere crewneck sweaters and chinos that are sure to do double time in your wardrobe. Building off of Mr Porter’s first foray into tailoring with the hugely successful Kingsman line, the Essentials range also features two slimly-cut suits.

These classically informed pieces are complemented by trend-led designs that will be released as limited-edition seasonal capsule collections. The inaugural capsule was inspired by Lucian Freud a 20th century British painter and portraitist and grandson of Sigmund Freud — at the height of his career in the 1950s. A statement-making red, white, and gray houndstooth overcoat and rugged work jacket rendered in luxe wool call to mind the sleek silhouettes that made the way for the ultra-slim styles of the swinging sixties, while the richly textured double breasted corduroy blazer nod’s to one of the biggest trends of today.

Mr P. is exclusively available on MrPorter.com

ADVERTISE WITH US

Subscribe to the Newsletter

Stay Connected

You may also like.

MyTheresa And Tom Ford’s Collaboration

The lineup tones down the brightness of the designer’s latest collection.

By Demetrius Simms

04/05/2021

Veja’s New Sustainable Sneakers

The ‘Marlin’ is made from sugar can and plastic bottles.

By Nikara Johns

30/04/2021

11 Stylish Harrington Jackets For Autumn

The mid-century classic is great now and all year-round.

By Chris Contonou

29/04/2021

Hermès And Apple Team Up

Tracking your luggage just got smarter and way more stylish.

By Bryan Hood

23/04/2021

Adidas’ Mushroom Leather Stan Smith’s

A sustainable step in the right direction.

By Demetrius Simms

20/04/2021

Buy the Magazine

Subscribe to Robb Report today!

Subscribe today

Stay Connected